One of the key roles of Internal Communications is to provide advice and expertise on how to position messages to employees. When a business has negative news to communicate this may impact on engagement and moral: and that is when Internal Communications steps in to demonstrate its value. One of the key misconceptions that employees … Continue reading Communicating bad news internally: 5 top tips
The Channel Mix
With the explosion of social media there is now far more capability in business to interact and engage with employees than ever before. Social media opens up real opportunity; but it needs to be part of an integrated channel strategy that gives businesses the capability to reach beyond digital. In a multi site organisation where … Continue reading The Channel Mix
The six drivers of employee engagement
Employee engagement is a very subjective concept; what drives engagement can be unique to the culture of any particular organisation. That makes defining engagement a challenge; and also understanding the drivers that will influence engagement. Broadly speaking; my definition of engagement can be classified as the ‘relationship between a business and its people’. Within that … Continue reading The six drivers of employee engagement
What makes a good Internal Comms Strategy?
Setting up an Internal Communications function from scratch can be daunting task, but it is also a real opportunity. I have been fortunate enough to work in two organisations where I have been able to create an Internal Communications function: both were exciting change and transformation projects, and there was plenty of scope for creativity in developing … Continue reading What makes a good Internal Comms Strategy?
Do we assume line managers are good communicators?
It is one of the easiest assumptions to make, that the managers in your organisation are excellent communicators. Any business that strives to drive high engagement cannot look beyond the management community as the primary channel and communicators of the message. The difficulty with the management community is that there are such differentials in the … Continue reading Do we assume line managers are good communicators?
Ten ways social media can improve employee engagement and efficiency
Personalise your message: The traditional methods for delivering news are evolving. An email broadcast from your CEO still has a place, but when the message is sensitive why not consider using a webcast? It adds a more personable touch and gives a face to face element in a digital environment. Bring your journey to life: … Continue reading Ten ways social media can improve employee engagement and efficiency
Does social media work in a business environment?
Social media is the new way to communicate. In the digital age people are leaving behind traditional media in favour of the social media revolution. People are now accessing opinion informing news via Twitter, Facebook, You Tube, MySpace, and Blogging sites. The popularity of social media is a big business in the commercial world. The … Continue reading Does social media work in a business environment?
Is SharePoint a good Intranet platform?
In the digital age an Intranet is becoming a more essential tool for businesses of all sizes to keep employees informed and engaged on direction and strategy. A good Intranet site is a powerful tool in providing a portal for employees to interact and engage with what is happening across an organisation. The trap that … Continue reading Is SharePoint a good Intranet platform?