Social Media is an evolving part of workplace culture and can be an asset to business leaders in storytelling and managing profile. The real benefit of social media is increased collaboration in business; so it is a tool that has more tangible benefit from the ‘bottom up’ rather than a ‘top down’ communication channel. Social … Continue reading Social media for business leaders
Getting the most out of your internal event
Internal events can be an expensive and resource intensive exercise. It is difficult to put an actual ROI on the cost of an event; but the concept of bringing together communities in a business to focus on strategy and direction can have a significant impact on engagement. If an event is at a leadership level, … Continue reading Getting the most out of your internal event
Is it Communication or Collaboration?
With the explosion of social media tools in the workplace the role of Internal Communications is evolving. One of the key roles of Internal Communication has always been to facilitate conversation in business; but as the digital landscape continues to change, it is important that Internal Communications take ownership of the collaboration strategy in business. … Continue reading Is it Communication or Collaboration?
The future of Internal Communication channels
The digital age has changed the landscape of workplace and employee communication; the evolution of social media tools has presented opportunities to engage employees on a cultural foundation of collaboration. It is collaborative tools that will drive the future of Internal Communication. The concept of being able to build digital communities and to facilitate conversation … Continue reading The future of Internal Communication channels
Three common cultural challenges in business
There are a number of factors that will determine success or failure in business; and each one of those factors will probably be determined by your organisational culture. Each organisation is different; and as a general observation many organisations may reflect the personality of the person leading the business. It is at the leadership level … Continue reading Three common cultural challenges in business
Turning your strategy into a story
One of the most important roles for Internal Communications in business is translating organisational strategy into a digestible narrative for employees. Most successful businesses will have a clear roadmap to what success looks like in the mid to long term. Sharing that roadmap with employees and engaging them on how they fit into it and … Continue reading Turning your strategy into a story
Communicating bad news internally: 5 top tips
One of the key roles of Internal Communications is to provide advice and expertise on how to position messages to employees. When a business has negative news to communicate this may impact on engagement and moral: and that is when Internal Communications steps in to demonstrate its value. One of the key misconceptions that employees … Continue reading Communicating bad news internally: 5 top tips
Internal Communications: metrics for success
What does good Internal Communications look like? How can you measure whether or not your Communications are effective? Internal Communications is often an intangible business function. Whilst most leaders understand its value add; it is often difficult to provide data on where and how the function directly influences a business. Internal Communications touches every point … Continue reading Internal Communications: metrics for success
Leadership Communications
Fairly often in an organisation the strength of your communications will be defined by your leaders. Ultimate accountability for communications is the responsibility of the CEO. There are some leaders that are natural communicators; and are at ease working with a communications function to drive good organisational communications. But, there are also leaders that are … Continue reading Leadership Communications
The Channel Mix
With the explosion of social media there is now far more capability in business to interact and engage with employees than ever before. Social media opens up real opportunity; but it needs to be part of an integrated channel strategy that gives businesses the capability to reach beyond digital. In a multi site organisation where … Continue reading The Channel Mix