Si Steers Channels, Collaboration, Employee Engagement, Events, Growth, Internal Comms, Social Media

#Hashtags as an Internal Communications tool

With the introduction of social tools into the workplace there are real opportunities for Communications teams to use hashtag marketing techniques for internal campaigns and to create engaging signposts for key business behaviours such as collaboration and innovation. Hashtag marketing has become a very effective tool in the external social environment, with businesses being able … Continue reading #Hashtags as an Internal Communications tool

Si Steers Collaboration, Culture Change, Growth, Internal Comms, Social Media

Building a social culture

Before you look at deploying social tools in your business, you may need to take a step back and look at the cultural aspect of social media. The primary benefit of social media in business is to facilitate better collaboration and conversation; using tools as a mechanism to ‘connect’ people with the objective of achieving … Continue reading Building a social culture

Si Steers Channels, Collaboration, Internal Comms, Social Media

The case for social tools internally

The way in which businesses communicate and collaborate is changing. It is a natural evolution; it is an alignment with how society is evolving and how social tools are becoming an integrated part of every day life. There is still a place for traditional communications in business; and the social revolution will likely make some … Continue reading The case for social tools internally

Si Steers Channels, Collaboration, Employee Engagement, Internal Comms, Leadership Communications, Social Media

Social media for business leaders

Social Media is an evolving part of workplace culture and can be an asset to business leaders in storytelling and managing profile. The real benefit of social media is increased collaboration in business; so it is a tool that has more tangible benefit from the ‘bottom up’ rather than a ‘top down’ communication channel. Social … Continue reading Social media for business leaders

Si Steers Channels, Employee Engagement, Events, Internal Comms, Leadership Communications

Getting the most out of your internal event

Internal events can be an expensive and resource intensive exercise. It is difficult to put an actual ROI on the cost of an event; but the concept of bringing together communities in a business to focus on strategy and direction can have a significant impact on engagement. If an event is at a leadership level, … Continue reading Getting the most out of your internal event

Si Steers Channels, Employee Engagement, Internal Comms, Social Media

Is it Communication or Collaboration?

With the explosion of social media tools in the workplace the role of Internal Communications is evolving. One of the key roles of Internal Communication has always been to facilitate conversation in business; but as the digital landscape continues to change, it is important that Internal Communications take ownership of the collaboration strategy in business. … Continue reading Is it Communication or Collaboration?

Si Steers Channels, Employee Engagement, Internal Comms, Social Media

The future of Internal Communication channels

The digital age has changed the landscape of workplace and employee communication; the evolution of social media tools has presented opportunities to engage employees on a cultural foundation of collaboration. It is collaborative tools that will drive the future of Internal Communication. The concept of being able to build digital communities and to facilitate conversation … Continue reading The future of Internal Communication channels

Si Steers Change Management, Culture Change, Employee Engagement, Growth, Internal Comms, Leadership Communications, Line Managers

Three common cultural challenges in business

There are a number of factors that will determine success or failure in business; and each one of those factors will probably be determined by your organisational culture. Each organisation is different; and as a general observation many organisations may reflect the personality of the person leading the business. It is at the leadership level … Continue reading Three common cultural challenges in business

Si Steers Change Management, Culture Change, Employee Engagement, Internal Comms, Leadership Communications

Turning your strategy into a story

One of the most important roles for Internal Communications in business is translating organisational strategy into a digestible narrative for employees. Most successful businesses will have a clear roadmap to what success looks like in the mid to long term. Sharing that roadmap with employees and engaging them on how they fit into it and … Continue reading Turning your strategy into a story

Si Steers Change Management, Channels, Crisis Communications, Employee Engagement, Internal Comms, Leadership Communications

Communicating bad news internally: 5 top tips

One of the key roles of Internal Communications is to provide advice and expertise on how to position messages to employees. When a business has negative news to communicate this may impact on engagement and moral: and that is when Internal Communications steps in to demonstrate its value. One of the key misconceptions that employees … Continue reading Communicating bad news internally: 5 top tips